{"id":258,"date":"2018-08-06T16:37:25","date_gmt":"2018-08-06T16:37:25","guid":{"rendered":"http:\/\/www.inwineopinion.com\/?p=258"},"modified":"2025-08-25T11:12:13","modified_gmt":"2025-08-25T09:12:13","slug":"tu-vo-fa-il-parmesano-litalian-sounding","status":"publish","type":"post","link":"https:\/\/www.inwineopinion.com\/home-4\/tu-vo-fa-il-parmesano-litalian-sounding\/","title":{"rendered":"TU VO\u2019 FA\u2019 IL \u201cPARMESANO\u201d: L\u2019ITALIAN SOUNDING."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"258\" class=\"elementor elementor-258\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<header class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-8fdbd9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"17478\" data-id=\"8fdbd9d\" data-element_type=\"section\" data-e-type=\"section\" 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menu-item-4112\"><a href=\"https:\/\/www.inwineopinion.com\/home-4\/contatti\/\" class=\"elementor-item\" tabindex=\"-1\">Contatti<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/header>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-4bf16807 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"31170\" data-id=\"4bf16807\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-43deff5e\" data-eae-slider=\"34056\" data-id=\"43deff5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d183a90 elementor--h-position-center elementor--v-position-middle elementor-arrows-position-inside elementor-widget elementor-widget-slides\" data-id=\"5d183a90\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay_speed&quot;:&quot;4000&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"fadeInLeft\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-ojh409t swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\" role=\"img\" aria-label=\"AlessioM, CC BY-SA 4.0 , via Wikimedia Commons\"><\/div><div class=\"elementor-background-overlay\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">TU VO\u2019 FA\u2019 IL \u201cPARMESANO\u201d: L\u2019ITALIAN SOUNDING<\/div><div class=\"elementor-slide-description\">Notizia della settimana<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-25c85cca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" 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href=\"https:\/\/www.inwineopinion.com\/home-4\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-4e4bf65e elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"95093\" data-id=\"4e4bf65e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-91dd9c9 elementor-invisible\" data-eae-slider=\"46979\" data-id=\"91dd9c9\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d8871a9 elementor-widget elementor-widget-heading\" data-id=\"d8871a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Come si storpiano le canzoni a proprio piacimento, cos\u00ec si fa purtroppo anche per i prodotti agroalimentari.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f69d90a elementor-widget elementor-widget-text-editor\" data-id=\"2f69d90a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p>I falsificatori, infatti, ingannano i consumatori facendo leva sul cosiddetto \u201cItalian Sounding\u201d.<\/p><p>Cos\u2019\u00e8? Si tratta di una pratica illecita che sfrutta l\u2019assonanza con nomi di prodotti o marchi italiani commercializzandone invece di scarsa qualit\u00e0 e non provenienti dal nostro paese. Questo in teoria, in pratica \u00e8 contraffazione.<\/p><p>Ci\u00f2 comporta non solo un gravissimo danno di immagine della nostra cultura gastronomica ma anche una perdita economica.<\/p><p>Infatti, secondo uno studio statistico effettuato da <strong>Assocamerestero<\/strong>, l\u2019associazione delle camere di commercio italiane ed estere: \u201cIl volume d\u2019affari dell\u2019Italian Sounding \u00e8 di 90 miliardi di euro a livello globale, valore che negli ultimi dieci anni \u00e8 cresciuto del 70%, e pari al triplo del fatturato dell\u2019export italiano del settore alimentare (32,1 miliardi di euro nel 2017).\u00a0 I prodotti pi\u00f9 imitati sono piatti pronti e surgelati, conserve e condimenti, latticini e pasta.\u201d (<a href=\"http:\/\/www.assocamerestero.it\/default.asp?idtema=1&amp;idtemacat=1&amp;page=news&amp;action=read&amp;idnews=908\">shorturl.at\/uvzPV<\/a>)<\/p><p>Quindi, come riconoscere i prodotti contraffatti?<\/p><p>Nel caso della mozzarella, diversamente dai nostri rivenditori, viene presentata sotto altre forme (cilindrico, a scaglie ecc\u2026).<\/p><p>Sono presenti elementi evocativi del nostro Paese come la bandiera italiana; oppure la classica storpiatura del nome come \u201c<strong>Parmesan<\/strong>\u201d spacciato per D.O.P. e che ricorda quella del Parmigiano Reggiano le cui caratteristiche sono protette dal Consorzio e da precise regole di produzione; oppure l\u2019inserimento in etichetta di marchi come \u201c<strong>Mama \u2026<\/strong>\u201d o \u201c<strong>Don\u2026<\/strong>\u201d o altre parole italiane per far percepire che sono prodotti genuini italiani. Ma di italiano non hanno nulla.<\/p><p>Ma non solo, anche i vini sono stati vittime di agropirateria: sempre secondo la mappatura effettuata da Assocamerestero (LA MAPPATURA DELL\u2019AGROALIMENTARE ITALIAN SOUNDING IN EUROPA E NORD AMERICA) \u201c[\u2026] Spesso vengono utilizzati nomi italiani dalle aziende produttrici locali, assieme alla bandiera italiana e a nomi originali italiani come \u201cChianti\u201d e \u201cAmarone\u201d, anche se il prodotto \u00e8 imbottigliato negli USA o in Canada, o ad etichette come \u201cI love Italy\u201d in Spagna per il vino, mentre per liquori come il limoncello vengono utilizzate immagini di aperitivi tricolore in Francia, Olanda e Spagna.\u201d<\/p><p>Anche l\u2019<strong>Osservatorio sulla Criminalit\u00e0 nell\u2019Agricoltura e sul Sistema Agroalimentare<\/strong>, il cui Presidente \u00e8 il Magistrato antimafia <strong>Gian Carlo Caselli<\/strong>, si occupa da anni della questione (una dei punti cardine della Fondazione \u00e8 proprio lo \u201cstudio e monitoraggio delle penetrazioni della criminalit\u00e0 organizzata nel mercato agroalimentare, nonch\u00e9 dei fenomeni distorsivi della concorrenza lungo la filiera agroalimentare, con particolare riferimento alla contraffazione, adulterazione, imitazione del Made in Italy\u201d. (<a href=\"http:\/\/www.osservatorioagromafie.it\/statuto\/\">http:\/\/www.osservatorioagromafie.it\/statuto\/<\/a>) .<\/p><p>Nelle prossime settimane si tratter\u00e0 dei possibili metodi per combattere la contraffazione e difendersi dalle imitazioni attraverso l\u2019utilizzo della <strong>Blockchain<\/strong> e di apposite <strong>applicazioni per lo smartphone<\/strong>, stay tuned!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-55aee838 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"13041\" data-id=\"55aee838\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7529d87d\" data-eae-slider=\"50400\" data-id=\"7529d87d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b87011 elementor-widget elementor-widget-heading\" data-id=\"8b87011\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Articoli Correlati<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bc0f575 elementor-grid-4 elementor-grid-mobile-2 elementor-grid-tablet-2 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"3bc0f575\" data-element_type=\"widget\" data-e-type=\"widget\" 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height=\"300\" src=\"https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-300x300.jpg\" class=\"attachment-medium size-medium wp-image-3385\" alt=\"aperiwine-with-timorasso-vino-bianco-bicchiere-in-wine-opinion\" srcset=\"https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-300x300.jpg 300w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-1024x1024.jpg 1024w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-150x150.jpg 150w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-768x768.jpg 768w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.inwineopinion.com\/home-4\/eventi-di-vino-e-di-gusto-giugno-2025\/\" >\n\t\t\t\tEventi di vino e di gusto &#8211; Giugno 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role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.inwineopinion.com\/home-4\/eventi-di-vino-e-di-gusto-primavera-2025-2\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-300x300.jpg\" class=\"attachment-medium size-medium wp-image-3385\" alt=\"aperiwine-with-timorasso-vino-bianco-bicchiere-in-wine-opinion\" srcset=\"https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-300x300.jpg 300w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-1024x1024.jpg 1024w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-150x150.jpg 150w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1-768x768.jpg 768w, https:\/\/www.inwineopinion.com\/wp-content\/uploads\/2020\/10\/gfdg-1.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.inwineopinion.com\/home-4\/eventi-di-vino-e-di-gusto-primavera-2025-2\/\" >\n\t\t\t\tEventi di vino e di gusto &#8211; Primavera 2025!\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tAnna Sacchetto\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t29 Aprile 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>eventi di vino e di gusto- primavera 2025 Notizia della settimana Con l\u2019arrivo<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.inwineopinion.com\/home-4\/eventi-di-vino-e-di-gusto-primavera-2025-2\/\" aria-label=\"Leggi tutto Eventi di vino e di gusto &#8211; Primavera 2025!\" tabindex=\"-1\" >\n\t\t\tLeggi l'articolo 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Sacchetto\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t28 Marzo 2022\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Gli eventi di In wine Opinion Notizia della settimana Alessandria femminile e singolare<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.inwineopinion.com\/home-4\/cammino-enologico-chiusura-mostra-personale-di-gianni-mirone\/\" aria-label=\"Leggi tutto &#8220;Cammino enologico&#8221; &#8211; chiusura della mostra personale di Gianni Mirone\" tabindex=\"-1\" >\n\t\t\tLeggi l'articolo &gt;&gt;\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<footer class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-7d614a44 elementor-section-boxed elementor-section-height-default 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In Wine Opinion &#8211; Tutti i diritti riservati 2020<\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/footer>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TU VO\u2019 FA\u2019 IL \u201cPARMESANO\u201d: L\u2019ITALIAN SOUNDINGNotizia della settimana Come si storpiano le canzoni a proprio piacimento, cos\u00ec si fa purtroppo anche per i prodotti agroalimentari. I falsificatori, infatti, ingannano i consumatori facendo leva sul cosiddetto \u201cItalian Sounding\u201d. Cos\u2019\u00e8? Si tratta di una pratica illecita che sfrutta l\u2019assonanza con nomi di prodotti o marchi italiani&hellip;&nbsp;<a href=\"https:\/\/www.inwineopinion.com\/home-4\/cammino-enologico-chiusura-mostra-personale-di-gianni-mirone\/\" rel=\"bookmark\">Leggi tutto &raquo;<span class=\"screen-reader-text\">&#8220;Cammino enologico&#8221; &#8211; chiusura della mostra personale di Gianni Mirone<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":4969,"comment_status":"open","ping_status":"open","sticky":true,"template":"elementor_header_footer","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"neve_meta_sidebar":"default","neve_meta_container":"default","neve_meta_enable_content_width":"off","neve_meta_content_width":70,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"on","neve_meta_disable_footer":"on","neve_meta_disable_title":"off","footnotes":""},"categories":[30],"tags":[62,24,63,13,6,14,7,48,64,65],"class_list":["post-258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-world-wide-food-wine","tag-agromafie","tag-cibo","tag-contraffazione","tag-cucina","tag-cultura","tag-digital","tag-food","tag-italia","tag-italiansounding","tag-parmesan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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